Reports
Methodology
Version history
A dated record of changes to published Starlecta reports and to these methodology pages, newest first. Corrections are listed here too.
01
How to read this page
- Each entry gives the day, what changed and which reports it touches.
- A report's own dates (published, period, counters read) are printed on the report.
02
30 October 2026: revision of the weekly reports of 19–25 October
Applies to the weekly sector reports for 19–25 October 2026, on the web and as PDF.
- The PDFs were reprinted with tagged text and an outline.
- A plain licence line is printed on the pages: quote with the source, share unchanged, edits need written permission.
- The panel-view pages are labelled Panel view, with a note that they count the way the comparison tabs of the panel count, so their totals differ from the report's tables by design.
- In the Fashion report the panel-view pages showed the wrong subject brand. They were re-pulled with the report's three brands.
- The dates are split into three: published (30 October 2026), period (19–25 October 2026) and the day the counters were read (29 October 2026).
03
30 October 2026: methodology pages first published
- Instagram brand tracking: method.
- Story view estimation.
- Corrections policy.
- This version history.
Last updated 30 October 2026